// EVERYTHING NEW YORK
// A developer experience
// 30 september 2025
// Technical sessions. Creative sessions. DJ sessions.
Schedule
Tuesday, September 30, 2025. Starting at 9am.
A full-day experience of AI, content operations, creativity, and community. Expect keynotes, deep-dive sessions, conversations with industry leaders, and plenty of time to connect.
- 09:30 AMDoors open
Registration & Breakfast
- 10:30 AMKeynote
Content Operations in the AI Era
Discover what it takes to stay competitive when content is no longer just published but operated. Learn how leading brands are preparing for the next wave of AI content operations, and get a sneak peek at Sanity’s roadmap.
Simen Svale
Co-Founder
Sanity
Magnus Hillestad
Co-Founder
Sanity
- 11:00 AMKeynote
AI is here. The future is brighter than you think.
AI is evolving fast but its real power isn’t about replacing humans, it’s about amplifying us. The next wave of breakthroughs won’t come from machines that “do it all,” but from systems that help us express what we mean, uncover hidden gaps, and sharpen ideas until they’re crystal clear. Imagine AI as your most precise collaborator: one that makes your intent stronger, your work smoother, and your outcomes more trustworthy.
Sean Grove
OpenAI + Netlify [thinker & coder]
- 11:30 AMBreak
Break / Discussion Zones
Have a drink, grab a bite and mingle with peers in your favorite discussion zone.
- 12:00 PMCustomer Panel
Beyond the Vibe - AI Operations Acceleration
Hear directly from industry champions who are putting AI at the heart of their businesses. Learn how content leaders are scaling operations across teams, injecting AI into core workflows, and using Sanity to power digital experiences.
Michael Jones
LoveHolidays [CTO]
Aleksey Baksheyev
Complex [CTO]
- 12:50 PMBreak
Lunch
Grab lunch and mingle with peers in your favorite discussion zone.
- 01:50 PMCustomer Panel
Automation through AI agents & functions
The small things change everything. This session uncovers the AI-driven workflows that transform the everyday, with live demonstrations of agents and functions that improve editorial creativity, team collaboration, and end-user experiences. See how automation at the micro level has macro impact.
Lauren Herdman
Engineering manager
Mejuri
Evelina Wahlström
Community
Sanity
Lynn Burke Roland
Head of product
The MET
Aaron Emery
Solutions Architect
Sanity
- 02:50 PMBreak
Break / Discussion Zones
Have a drink, grab a bite and mingle with peers in your favorite discussion zone.
- 03:20 PMDeep Dive
Building a future of custom content applications with App SDK
The future of content isn't about creating more—it's about building smarter systems that create exactly what you need, when you need it. Explore practical approaches to developing custom content applications with Sanity App SDK and AI to transform how teams of any size generate and optimize delivery.
Simeon Griggs
Principal Educator
Sanity
- 03:50 PMShowcase
Showcase from champs on cool SDK apps // agents
Discover the applications your peer developers have built during yesterday’s workshop.
Simeon Griggs
Principal Educator
Sanity
Workshop participants
- 04:20 PMDeep Dive
A New Canvas
Close the day with a creative exploration that blurs the line between technology and art. Bjørn, our visual artist in residence, will explore the different ways to build conceptual art with scripts, automation, and Sanity.
Bjørn Staal
- 04:45 PMSocial Time
Happy Hour
Wind down with drinks, music, and conversation. This is where connections turn into collaborations, and ideas take flight. Followed by the best food trucks in town!
- 06:00 PMAfter Party
Party & Food Trucks
- 11:00 PMFin
Get home safe